Max Factor POS

Coty

I was briefed to rethink the overall temporary POS design principles for Max Factor and make it inspiringly disruptive while maintaining strong, consistent branding. I worked closely with the Max Factor VM to create an overall design for FSDU and hotspots which could be used for the key launches during 2019/2020.

The final design was adapted for each launch with detailed visuals for future brand and production guidelines.

Services: Concept Generation, Retail Design, Graphic Design